---
title: "MWC - Focus on Ad Networks"
description: "I spent much of my time during the MWC to discuss with Ad Networks, with the intention to improve GoodBarber's ads features. My feeling is tha"
canonical_url: "https://www.goodbarber.com/blog/mwc-focus-on-ad-networks-a105/"
lang: en
date: 2013-03-06
last_updated: 2017-06-13
---

# MWC - Focus on Ad Networks

![](https://blog.goodbarber.com/_public/profile/65/6553d00ecdbe15f8aac2da7dddcff47648fdd791-default.jpg)

[Mathieu Poli](https://www.goodbarber.com/blog/author/mathieu-poli/)Head of Frontend Engineering

Mar 6, 2013 · Updated Jun 13, 2017 · 1 min read

I spent much of my time during the MWC to discuss with Ad Networks, with the intention to improve GoodBarber's ads features.

My feeling is that most of these services are meta Ad Networks. They work with many Ad Servers and through their algorithms, they take care to provide maximum gain to their customers.

I can quote [Smaato](http://www.smaato.com) , [InMobi](http://www.inmobi.com) , [Adfonic](http://adfonic.com) and the very friendly people of [Ad4Screen](http://www.ad4screen.com) as services that have caught my attention.

Our Holy Grail is the generic implementation of an Ad Server in GoodBarber, this trend is perfect for us :-)

Implementing the SDK of one of the services mentioned above allows GoodBarber to be compliant with all the ad servers managed by this service.

I also discovered [AirPush](http://www.airpush.com) , a mobile Ad Network focused only on Android which has the ability to send ads by Push. I found it quite original.

A word for a service that deserves a mention: going around these Ad Networks, I stumbled upon [Crittercism](https://www.crittercism.com) , a bug tracker that really attracted me. We will soon use this tool, allowing us to stay aware of the stability of our applications and constantly improve their quality :-)

![AdTech & Ad4Screen](https://cmsphoto.ww-cdn.com/superstatic/41269/art/default/5290429-7894911.jpg?v=1381755001.9168758)

*AdTech & Ad4Screen*

![InMobi - Dark photo, visible logo](https://cmsphoto.ww-cdn.com/superstatic/41269/art/default/5290429-7894924.jpg?v=1381755003.359126)

*InMobi - Dark photo, visible logo*

![The AirPush impressive booth](https://cmsphoto.ww-cdn.com/superstatic/41269/art/default/5290429-7894943.jpg?v=1381755003.7174058)

*The AirPush impressive booth*

![The nices goodies of Crittercism](https://cmsphoto.ww-cdn.com/superstatic/41269/art/default/5290429-7894954.jpg?v=1381755004.1363707)

*The nices goodies of Crittercism*

- [#MWC](https://www.goodbarber.com/blog/tags/mwc/)

![](https://blog.goodbarber.com/_public/profile/65/6553d00ecdbe15f8aac2da7dddcff47648fdd791-default.jpg)

About the author

Mathieu Poli

Head of Frontend Engineering

I'm am Head of Frontend Engineering at GoodBarber.

I oversee the teams that build the rendering engines at the core of our no-code platform: they're what bring our users' projects to life and turn them into native apps that are smooth and polished. Everything you see and interact with on screen passes through their hands.
A pioneer of mobile no-code, passionate about software architecture and product design, I also teach in universities and private schools.

Here, I write about frontend engineering, product design and AI — and everything that happens when those three worlds meet.

[More from Mathieu](https://www.goodbarber.com/blog/author/mathieu-poli/)[LinkedIn](https://www.linkedin.com/in/hellomathieup)[X](https://x.com/hellomathieup/)