Reuniplans: a digital tourism guide
Written by Marie Pireddu on
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Frederic, although he loves printed matter, realized that printing a 350-page guide every year was hugely expensive and detrimental to the environment. Additionally, there was the issue of distribution: he approached many possible distribution points, for example, the airport, but they did not have space to store guide books. He realized the perfect solution would be to create a digital app.
Fortuitously in 2015 he organized a conference and was in charge of communications. Around 600 participants came from Madagascar, Mauritius, Mayotte, and other destinations from around the world. As they were all first-time visitors he wanted to create a guide for the participants and asked someone to look into creating a digital solution. He could not believe it when the person tasked with the job created an app in half a day - this was his introduction to GoodBarber.
The app he created for the conference was greatly appreciated by the participants and he had no doubt that with GoodBarber he could digitally create Réuniplans and bring the geographical guide into the digital era. The old owner was skeptical and told him he would be crazy to embark on such a project; Frederic was not a tech person and it would be too complicated and too much work. Frederic said he only needed one word to achieve the task - “GoodBarber!”