Written by Christophe Spinetti on Monday 30 January 2023
Written by Marie Pireddu on Wednesday 18 January 2023
Looking for the best marketing tools to help your small business increase revenue? Look no further! From online tools to software, we've got you covered.
It can be challenging for small businesses to hire marketing help to plan, build, and implement a campaign. Not only is it a hefty investment, but it may not be where you need to prioritize your hiring efforts or budget at the moment.
That's where digital marketing tools come in handy. These tools can help small businesses reach potential customers, track their website traffic and performance, manage their social media presence, create and send email marketing campaigns, and more. It's important for small businesses to choose the right marketing tools that best fit their needs and budget.
Here's a list of some tools that are essential to small businesses.
Written by Marie Pireddu on Monday 16 January 2023
As we focus on providing you a tool that is guaranteed to provide an optimal user experience in your app, we've released a few design updates and new feature features.
The latest one: a new template for your map section. Not only is this template a brand new way to navigate between your map view and locations list view but it is also packed with other cool features.
In addition to this fluid and instinctive navigation, this template is innovative as it will allow your users to access information and perform actions directly from the list of your locations, before even having to consult the details of these locations.
Written by Marie Pireddu on Monday 9 January 2023
Smartphones have become an integral part of our daily lives and have changed the way we communicate, access information, and conduct business. They allow us to stay connected with others, access the internet from anywhere, and use a wide range of apps and services to make our lives easier and more efficient.
Smartphones have also become a primary source of entertainment, with people using them to watch movies, listen to music, play games, and more. In addition, smartphones have enabled the growth of the gig economy, with people using them to find and apply for jobs, manage their finances, and conduct other business activities.
Overall, smartphones have had a profound impact on our daily lives and have become an indispensable tool for many people. And according to Statista, the number of worldwide smartphone users is expected to rise to 6.9 billion all over the world by 2023.
In business, mobile apps have become a necessity, even for established brands and start-ups. Today businesses want to remain connected to their target audience 24*7.
Written by Marie Pireddu on Friday 6 January 2023
Good news for GoodBarber eCommerce app owners! We just released a new feature that will make your life easier: you can now manage the stock of all your products from one single page.
Let's see how it works in your app back office.
Written by Mathieu Fancello on Wednesday 4 January 2023
Before talking about the new features of December, I wanted to wish you a happy and successful year 2023!
This month, we present you with a new feature that will allow you to give a fresh look to your Map sections. We have created a new list template for the Map sections: thanks to this new template, your users have the possibility to bookmark items directly from the list view, as well as many other new features.
Below is a summary of the developments and updates made during the month of December 2022:
Written by Marie Pireddu on Sunday 1 January 2023
Goodbye 2022 and cheers to 2023!
Happy New Year from all of us at GoodBarber. Wishing you many successful app building days throughout the coming year!
Pace e Salute!
Written by Marie Pireddu on Sunday 25 December 2022
Written by Christophe Spinetti on Friday 23 December 2022
It's time to review the year-end results for mobile app resellers. The activity of app sales is very strong and the demand is there. That's why we take advantage of this busy year to summarize the lessons learned by resellers. Of course, don't hesitate to use these best practices as inspiration for your 2023 strategy.
Written by Marie Pireddu on Wednesday 21 December 2022
As the year comes to a close, it is time to reflect on the past 12 months and all that has happened. 2022 has been a year filled with challenges but it's also been a year of growth and adaptation. In this last blog post, let's take a look back at some of the highlights of the year, and share some thoughts on what's to come in 2023.
Written by Muriel Santoni on Tuesday 13 December 2022
If you manage a service company, you probably know how tedious managing customer appointments can be: you have to answer the phone, agree on a date with the customer, and put it on your calendar, all the while being careful not to make any mistakes... In short, it is a time-consuming and sensitive task because mistakes in scheduling appointments can considerably impact your organization and create friction among your customers.
As you can see, the solution that allows you to gain time and reliability is to create an app to manage your appointment scheduling.
Offering an online appointment booking service via an app has huge advantages for your customers, and consequently allows you to stand out from the competition.
With an app, your customers can book appointments 24/7. No need to wait for your opening hours, they can choose their slot at any time of the day or night. They also gain autonomy and you gain time: your calendar and your available slots are displayed, so your customers can choose the one that suits them best without having to discuss it with anyone. Everyone wins: your clients have immediate access to the information they are interested in and can choose their slot quietly and without pressure. On your side, you drastically reduce the number of phone calls you will receive and therefore interruptions in your working day.
The ability to book appointments online has become a major argument for many consumers to choose their service providers. It is a feature that will give your business a modern image and will definitely help you in its development.
Written by Marie Pireddu on Friday 9 December 2022
Once again, Apple won’t be closing down the App Store to developer submissions over the holidays, as it has in previous years.
"The busiest season on the App Store is almost here! Make sure your apps and product pages are up to date and ready in advance of the upcoming holidays. We’re pleased to remain open throughout the season again this year and look forward to accepting your submissions. On average, 90% of submissions are reviewed in less than 24 hours. However, reviews may take a bit longer to complete from December 23 to 27."
This will be the second year Apple has kept the App Store Connect platform open through the holiday season. For example, last year, App Store Connect was closed from December 23rd to December 27th.
This is great news for developers who can keep submitting new apps or updates.
However, Apple does warn that during this busy time, reviews might take longer.
For your GoodBarber iOS app, we do recommend having your app ready for submission before December 23rd to avoid any delays in your publication.
This applies to apps distributed to the general public on the App Store, and to Custom Apps distributed via Apple Business Manager.
If your iOS app is distributed internally outside of the App Store via an Enterprise account, this has no impact on you
Written by Mathieu Fancello on Wednesday 7 December 2022
This month no jealousy! We worked on two features, one for eCommerce apps and one for content apps.
For eCommerce apps, we have improved the functionality of your catalog by adding a major option: the display of out-of-stock products . This option can allow you to show the extent of your catalog references to your customers even if your stock is momentarily unavailable, or even to enhance the success of one or more products while waiting for a restocking. If you plan to restock these products, keeping them displayed in your catalog can be a good business strategy to keep your customers coming back to your store.
For content apps, it's a new and much-anticipated feature that we're pleased to introduce: the Appointment Booking extension ! This option works in sync with Google Calendar. You can connect one or more of your Google calendars and use them to manage your appointments.
You will find below the summary of the developments and updates made during the month of November 2022:
Written by Marie Pireddu on Wednesday 30 November 2022
Creating mobile apps long remained the privilege of a few. Only large companies with big budgets were able to afford a mobile app. Mobile app development required coding skills. And coding requires extensive knowledge of programming languages.
Fortunately, mobile app development has evolved and mobile app builders made it possible for the general public to access this technology. These no-code platforms provided solutions that allowed anyone to create an app without writing a single line of code.
Then, amidst the pandemic, the no-code app makers gained in popularity and more and more businesses are now using their platforms to grow their business with a mobile app.
So if you wondered what to expect when building your own app without coding, then keep reading. In this article, we'll dig deeper into the details.
Written by Ghjuvan Simeoni on Friday 25 November 2022
For this month's agency spotlight, we interviewed Dan Hafner, founder of Dapper Mobile Apps. An Agency providing small and online businesses access to mobile and web-app technology.
Written by Marie Pireddu on Monday 21 November 2022
Black Friday and Cyber Monday are right around the corner. These two shopping extravaganzas regularly bring record numbers. Black Friday raked in $8.9 billion in 2021 , while Cyber Monday hit $10.7 billion, according to data from Adobe Analytics, with Cyber Monday claiming the top spot when it comes to e-commerce spending.
With your GoodBarber eCommerce app, you are well-equipped to make this weekend a success. If you’re still looking for some tips to optimize your strategy for these special sales, you can our tips in this article .
However, as you may know, abandoned carts will still be numerous. Indeed, cart abandonment is a prevalent issue for eCommerce businesses. According to SalesCycle, The shopping cart abandonment for Black Friday 2021 was 76.63%. As for Cyber Monday 2021, the rate was 80.25%.
But no worries, you can easily win back customers thanks to abandoned cart emails and/or push notifications.
Written by Muriel Santoni on Thursday 17 November 2022
The possibility to consult a calendar and make appointments online is a key option for your future clients or patients who aspire to have maximum convenience and flexibility. They will be able to save time and avoid any frustration since they will be able to consult your calendar themselves and choose the date and time that suits them best. No more phone calls, your availability is displayed according to your specifications.
The experience of your customers will be greatly improved, as well as your peace of mind since, as we will see below, the Appointment Booking feature has been designed to avoid any friction or calendar errors. It's a win-win situation.
Let's see how it all works.
Written by Muriel Santoni on Monday 14 November 2022
One of the major issues for a non-profit association or a political organization is certainly communication. Indeed, it is essential for this type of structure to implement effective, easy to execute and especially inexpensive strategies. When we are at the head of an association, our ambition is to rally a maximum of people to the cause that drives us, but also to organize the life of the structure and to retain the existing members. These are several objectives that can be difficult to achieve if you don't have the necessary means and teams. If you are in this situation, creating an app for an association or a political organization can definitely be an ideal solution to allow you to spread the word about your cause and organize the life of your organization without having to invest too much time and money.
Written by Muriel Santoni on Wednesday 9 November 2022
In your store, some of your products may be out of stock. Until now, products with 0 stock (for all its variants) were automatically removed from the list of your products in your app.
Now you have the possibility to keep the display of out-of-stock products in your catalog by adding an "Out of stock" mention. This option can allow you to show the extent of your catalog to your customers even if your stock is momentarily unavailable or even to enhance the success of one or more products while waiting for a restocking. If you plan to restock these products, keeping them displayed in your catalog can be a good business strategy to encourage your customers to come back to your store.
So let's see how to activate this new option right away.
Written by Muriel Santoni on Friday 4 November 2022
As you know, at GoodBarber we strongly believe that design and the experience delivered to your users contributes to your success. Whether you own content apps or eCommerce, you probably use an Articles or Blog section. So we have good news for you!
Until now you had the possibility to choose between 8 different templates for your article listings. These templates allow you to highlight your content whatever your domain. Lists, images more or less highlighted, there was already an abundance of choice.
Written by Mathieu Fancello on Wednesday 2 November 2022
This month we offer you a new design element that will give a new life to your Articles and Blog sections: the Immersive Design template .
It's a very visual full screen template, which allows you to give a maximum of power to your readers: comments, bookmarks, sharing options, your users will be able to perform all these actions directly from the list of your articles.
You will find below the summary of developments and updates made during the month of October 2022:
Written by Ghjuvan Simeoni on Wednesday 2 November 2022
Relying on an App Builder to sell mobile applications allows you to offer very competitive rates while saving time, having the necessary flexibility to meeting the demand of your clients. However, when relying on a generic tool, you can expect some limitations related to tailor-made development. Hence the importance of asking yourself the right questions before choosing an app builder among all the available tools. Indeed, it is crucial to study the possibilities and opportunities in terms of customization and purposes to meet your client’s needs.
GoodBarber offers a few options depending on your needs and skills. Let’s take a closer look:
Written by Angelina Casanova on Friday 28 October 2022
The internal communication of a company includes all the communication strategies within its structure. However, digitalization, which is increasingly present in our society, has revolutionized the field of internal communication in companies. Previously relegated to the background, internal communication has now become an essential element to ensure the cohesion and involvement of employees within the company.
Consumption patterns have changed radically in recent years, as have working methods. The population is more involved in the company's approach, and the keywords are ethics and transparency. Consumers prefer brands with values that are similar to their own, as do employees, who now want to work in structures that hear and value them.
Many companies have understood this message and have heard the demands of their clients and employees. We notice a will to break the barrier between the hierarchical superiority and the actors of the company, in order to evolve together in a better working atmosphere, more cordial, and thus to facilitate the insertion, the implication, and the productivity by the means of new tools of Internal Communication.
There are many ways to enrich and facilitate your company's internal communication, but creating an app remains one of the most effective solutions. Creating an app for your company's internal communication offers various advantages: It allows you to share information in an optimal way, promote upward communication by giving voice to employees, and guarantee a successful integration to new employees, then throughout their careers.
In this article, we'll show you with the Daily Corp app how to make an app by following a few easy steps.
Written by Marie Pireddu on Friday 7 October 2022
Adding a local delivery option to your online store has multiple benefits.
While in-store shopping can be a hassle that many shoppers prefer to avoid all together, and large shipping companies are experiencing backlogs and shipping times that are much longer than they used to be, local deliveries provide a solution to both issues.
Local delivery helps create a personalized brand experience. Customers who shop locally appreciate the personal experience and local delivery is a cost-effective way to do that.
You'll find below insights to succeed at local delivery and how to set up the new local delivery option in your GoodBarber app: Delivery by radius