This month we are introducing a new design feature that will revolutionize your Shopping and Classic apps! It's a new option that concerns an element present in all the sections of your apps: the header. 
You can now choose the height of your header among 3 formats: small, medium or large. This allows you to create new designs and even add descriptions inside your header!  


You will find below the summary of the improvements and updates made during the month of April 2021:

The past year and a half has taught us the importance of online presence. From lockdown to restrictions, and social distancing, small business owners have had to adapt and find solutions to keep their business running. 
 
As a result, eCommerce become an increasingly popular shopping choice for many consumers and a true opportunity for retailers. To give you some numbers, Statista estimates that by 2025, eCommerce revenue will increase to 563.4 billion dollars.
The use of eCommerce apps has grown quickly and app builders like GoodBarber have helped many small businesses access this technology, usually reserved for large brands.  

But, it can still be difficult to stand out and get your products in front of a large audience. 

Today, we'll show you how our newly released Public API can help you gain more exposure and boost your sales.

 

As a web agency, you're in contact with your clients to create websites and offer them digital solutions on a daily basis. In this case, you should be more and more interested in mobile. Even if at the moment you're surely making "mobile" sites, we'll show you why it's essential for your agency to think about apps. 

1/ A fast-growing market
2/ Apps-Builders will make your life easier
3/ A natural extension to your business
4/ A boost for your image
5/ An increase in your revenues

 

As a GoodBarber Reseller, you can create unlimited apps and resell them to your clients. GoodBarber does not interfere with your commercial strategy. You're free to bill your services as you wish. To help you maximize your profits, here are our tips to optimize your pricing.

You will find below a summary of the improvements and updates made during the month of March 2021:

At GoodBarber we're committed to giving you all the keys to create the app of your dreams that will meet all your needs. As you know, we work every day to provide you with a powerful and intuitive tool to make the best mobile and web technologies accessible to you. Over the years, we've constantly improved the GoodBarber platform with more and more new features, but also to make it easier to use by working on your user experience and by offering you various contents to guide you in the creation of your app, such as our online help or our video tutorials.  

Today, we've decided to answer another one of your needs. For us, it's important that you succeed in creating your project easily, but it's also crucial that this project is a success and that it brings you a real added value. So we decided to create a platform that will give you the keys to make your app a success: the GoodBarber Academy. 

Great news! We know developers and Resellers have been waiting for it. So there it is, our Public API now available for Shopping Apps. 
This allows for endless possibilities to integrates with various solutions to enhance your app.

But before we dive a bit further on what this means for your GoodBarber App, let's go over some explanations for the non-dev ;) 

We've seen in our previous article dedicated to Classic apps features that it's possible to create stunning content apps thanks to GoodBarber. We'll now see that you can create powerful Shopping apps for your clients. Both eCommerce and Mobile are growing in the current economic climate. As an agency, you have many opportunities in this industry. GoodBarber's advanced features will allow you to position yourself as an app designer, but also as a real eCommerce expert. You will be able to offer effective tools to boost sales. 

To better guide you, discover the features that have the most success with agency clients:

Product page
1 Click Payment
Payment gateways
Local delivery
Click and Collect
Store locator
Blog
Discounts
Abandoned Order 
Buy again
Quick buy
Time slots
Contact form
Public API

We previously wrote articles on ASO ( App Store Optimization) and the mistakes to avoid,  but today we wanted to dig a little deeper into the writing side of an App Store listing. We will focus on the App Store description and how and where to use keywords.

The App description is where you have the opportunity to tell visitors why they have to download your app. It's your chance to connect with them and highlight your app benefit. It must be writing carefully. However, on the App Store, the description is not a ranking factor. So for your ASO, you need to pay close attention to the keywords and where to use them (keyword field, App name, App subtitle)

As a reminder, the ranking factors on the App Store are the app name, the subtitle, the keyword field, and then the ratings, reviews, updates, downloads, and engagement.
 

According to Statista almost 2 million apps are available in Apple App Store and a further 2,1 million apps are offered by Google Play Store, making it very likely that your app is facing a tough competition.
Therefore it’s very important to start off right by optimizing your app from the beginning and spending time defining your ASO.
ASO stands for App Store Optimization. It’s SEO for the app stores. Both processes share similarities like keyword optimization, backlinking and conversion optimization. The main differences between App Store Optimization and Search Engine Optimization are the ranking factors. 
Following the ASO tips in this article will help you optimize the rank of your mobile apps in an app store’s search results, drive more traffic to your app's pages on the stores and trigger the download of your app. 

We'll focus on how to:

• Maximize your exposure
• Optimize your conversion
• Stay up to date

As an agency, to successfully convince potential clients of why an app is a must, you’ll need to present them with some concrete examples. That's why we'll show you how GoodBarber's features can become selling points.

To make your mobile services more attractive, don't hesitate to create a portfolio of apps by categories, to illustrate each feature with a concrete scenario that the client can relate to.

Classic apps allow you to create no-code content apps for almost any client need: community apps, business apps or news apps. Your clients have ideas and content to distribute. So you can help them deliver them on the tool that end-users interact with the most: mobile.

Having a beautifully designed app is imperative to attract and retain users. This is why you chose to create your app with GoodBarber in the first place  ;) 
Everything in our app builder has been designed to offer the best UI and user experience out there: from the look of the icons, buttons to the features themselves. 
But we understand that sometimes you may not find a design or color palette that matches your existing brand or reflect the look and feel you want to give your mobile app. 

Our design team has put together a list of their 5 favorite free design resources to help you achieve what you're looking for. 
 

• Icon finder for well... icons ;)
• ColorSpace for color palettes
• Behance for inspiration
• Unsplash for photos 
• UnDraw for illustrations