Mobile has changed the landscape of ecommerce and shopping apps have become a must.
As a result, brands might be in a rush to create their apps and get onto the Play Store and App Store as quickly as possible. 
However the most crucial factor to your e-commerce venture’s success is the quality of your mobile app. But too often businesses make poor choices, overlooking the needs of their clients base and not putting enough time in understanding the shopping experience on their side. 
The result? Bad reviews and poor performance. 

Here are the most common mistakes to avoid if you want your shopping app to be a success.

2020 is here and we would like first of all to wish you a happy new year from the GoodBarber team. We wish all the best for your app building adventures !

In December, we worked on the opening of the Add-ons Store for our Shopping Apps. As for GoodBarber Classic, the add-ons store is a library of additional features available for you to add or not to your back office.

3 add-ons are already available in the Shopping Apps catalog:

• Products import/ Export: manage your product catalog in a record time thanks to the import/ export via .csv file. 
• Google AMP: Increase the visibility of your products and improve your users' experience on your PWA
• White Label: remove all mention of GoodBarber in your back office. 

Happy New Year from all of us at GoodBarber. 
All our best wishes for 2020 :)

Pace e Salute!

 

You’ve been asking for it and we listened.

The new Products Import / Export Add-On is now available the add-on catalog in your back office.
With this new feature you can manage your product catalog in a record time.
Once the Add-On installed, you will be able to import /export an unlimited number of products, in one click, from a single .csv file.
 

As you know, we strive to constantly develop our features and provide you with the tools to be successful.

Today we present a new feature for Shopping Apps: the Google AMP - Mobile Accelerated Pages - Add-on.
The AMP (accelerated mobile page) format was created by Google with the aim of making it easier and faster to load web pages on mobile phones.
With this Add-On, you will be able to increase your visibility and drive more traffic.

Indeed Google highlights pages using AMP technology in its search results. AMP pages appear either in the AMP carousel at the top of the first results page, or in traditional results, with the AMP label. You therefore greatly increase your visibility and your chances of traffic on your shop.

With this technology applied to all your products page, you ensure that your pages are loaded almost instantly resulting in a perfect user experience and increased customer retention. 

2019 has been quite the year! We’ve accomplished a great deal. 

From new releases to reaching new milestones, this year has been rich in events and celebrations

If you are reading this article, chances are you already know that Mobile is no longer a trend in eCommerce but an accepted standard in the online shopping journey. And while most retailers have invested in mobile responsive website, quite a few still wonder if they need a Shopping App. 

Let’s see what are the pros and cons of each platform and how you can use them for your business.

Free shipping is one of the greatest marketing tools available to an online shop. It can motivate customers to buy more or give them an incentive to buy right away. This option has been around for so long that shoppers have begun to expect free shipping to be available almost on any online shops. According to a survey, 90% of people said that having an order ship for free is the biggest incentive to add more to their cart. Offering free shipping, whenever possible, has now become a necessity for online retailers.

Each year, Apple suspends app reviews during the Christmas week. This year App Store Connect will not be accepting any submission from December 23 to 27 (Pacific Time).

Here are the different scenarios and see the impact of this announcement on your iOS submission.

It has been several weeks since GoodBarber Shopping Apps was published and many of you have been testing it! This month, we decided to focus on the publication of a very useful tool in the creation of your shopping app: the publication of My GoodBarber Shop.


This app allows you to test the native version of your shop, directly on your smartphone before starting the publication process. A precious tool allowing you to preview what your clients will experience once they have downloaded your app. You can find the instructions on how to install My GoodBarber Shop in your back office ;)


You can find below a summary of the developments and updates made during November, 2019

A a visionary retailer, you understand that mobile and shopping apps are the future of eCommerce. Indeed mobile devices continue to play an increasingly important role in how shoppers prefer to engage with brands online. 
You have created a beautiful Shopping App and now thinking “ how do I drive more traffic and boost sales? 
To help you, we have put together a list of 10 high impact tips.