Free shipping is one of the greatest marketing tools available to an online shop. It can motivate customers to buy more or give them an incentive to buy right away. This option has been around for so long that shoppers have begun to expect free shipping to be available almost on any online shops. According to a survey, 90% of people said that having an order ship for free is the biggest incentive to add more to their cart. Offering free shipping, whenever possible, has now become a necessity for online retailers.

Each year, Apple suspends app reviews during the Christmas week. This year App Store Connect will not be accepting any submission from December 23 to 27 (Pacific Time).

Here are the different scenarios and see the impact of this announcement on your iOS submission.

It has been several weeks since GoodBarber Shopping Apps was published and many of you have been testing it! This month, we decided to focus on the publication of a very useful tool in the creation of your shopping app: the publication of My GoodBarber Shop.


This app allows you to test the native version of your shop, directly on your smartphone before starting the publication process. A precious tool allowing you to preview what your clients will experience once they have downloaded your app. You can find the instructions on how to install My GoodBarber Shop in your back office ;)


You can find below a summary of the developments and updates made during November, 2019

A a visionary retailer, you understand that mobile and shopping apps are the future of eCommerce. Indeed mobile devices continue to play an increasingly important role in how shoppers prefer to engage with brands online. 
You have created a beautiful Shopping App and now thinking “ how do I drive more traffic and boost sales? 
To help you, we have put together a list of 10 high impact tips.

GoodBarber and WMaker services were disrupted on the 28th of November due to an electrical incident. This incident occurred on the general power supply of a rack located in one of the datacenters that hosts part of our technical infrastructure.
The service was temporarily interrupted, and partially degraded when it was restarted, but no data was lost. 
It has now been more than 24 hours since the services have been working perfectly and normally. It is now the time for explanations, assessments and lessons learned, which we share with you in this note.

What is SEO? SEO stands for Search Engine Optimization, which is the practice of increasing the quantity and quality of traffic to your website through organic search engine results. Simply put, it’s increasing the likelihood to drive more unpaid traffic from search engines, which results in attracting visitors who are genuinely interested in the products your offer
Having good or favorable SEO means that your Progressive Web App comes up as one of the first results returned by the search engines when someone types the keywords you're aiming to be positioned around. 
How does it work? When search engines turn up results, they are based on 2 elements :
- Indexing
- Algorithms 

To make up their index, search engines use indexation robots. These robots (bots) browse the web and collect information about the websites visited (content, links, activity, etc.). 
Information saved in the index is then used by algorithms. For each request, they calculate and return the list of the most pertinent sites. There are many settings taken into account in judging the level of pertinence. Certain ones are of a technical nature, others are editorial, and some are related to various links that link sites together. 

When optimizing SEO for your Progressive Web App, there are 3 aspects to consider : technical, editorial and link building 

The GoodBarber regulars are already familiar with the My GoodBarber app which allows them to test their app before publishing it. 
My GoodBarber Shopping App is now available too. 

With my GoodBarber Shopping App you can preview on your phone all the Shopping apps you created with GoodBarber. 

Note: to use My GoodBarber Shopping App, you need to have at least one active project on www.goodbarber.com

Cyber Monday, which celebrates its 14th anniversary this year, is the biggest day for online shopping and it’s right around the corner. 
What used to be a day for tech and electronics is now for every eCommerce and is part of a weekend (BFCM) which marks the start of the Holiday shopping season 
Mobile continues to prove itself as a critical channel for engaging holiday shoppers. In 2018, from Black Friday through Cyber Monday, the US recorded its highest online sales ever: $7.9 billion in e-commerce revenue over the weekend: 54% visits and 35% of that revenue came from mobile devices.
So how do you stand out in the crowd and compete with the big deals from the big brands ?
Think mobile first. If you are just starting as an ecommerce with your GoodBarber Shopping, it is a great time to make your entrance on the market as more and more customers are turning to their mobile to complete their holiday shopping.
Your Shopping App gives you an edge on other retailers. Retailers who have a Shopping App register 3X more conversions than their website. 

GoodBarber Shopping App has finally arrived!
With our new product, Shopping Apps, the integration of digital wallets allows you to give your clients the opportunity to complete their purchase with Apple Pay. 
From the numerous feedbacks received (thank you, it’s always appreciated :) ),we’ve noticed a recurring question concerning the two common ways to implement purchases in an iOS app: Apple Pay or Apple’s in-app purchases (IAP): what is the difference?

It is important to understand the difference between Apple Pay and In-App Purchase and the specific conditions to use them. In this article we will explain both concepts.

You could not miss it, this month of October was marked by big news: the launch of GoodBarber Shopping App, the first app builder dedicated to the creation of Shopping Apps. 


After months of development, we are proud to present you today a very complete product with solid foundations. GoodBarber Shopping App is already at the level expected of an eCommerce platform. But as you already know, our product is constantly evolving and you will be able to follow all the updates and improvements we will bring to this product. 

With this new product you will note a change in our monthly rendez vous: it will no longer be split by platform but by application type GoodBarber Shopping Apps & GoodBarber Classic. You will be able to easily find the updates or bug fixes that concern you with tags indicating the platform concerned. 

You can find below a summary of the developments and updates made during October, 2019

No matter if you already have your online shop for some time or if you are just starting your ecommerce adventure with your GoodBarber Shopping App– you won’t succeed unless you can attract clients to your app.
The way you present your products is crucial, because if it’s not appealing clients will simply click away.

You want to spend time to create high converting product pages.  
With GoodBarber Shopping App you will benefit from all the tools necessary to optimize your product page. 

GoodBarber Shopping App is here!
Visionary retailers can now be present on mobile commerce with a powerful and intuitive Shopping App.
Mobile sales statistics set new records every year and according to Flurry, shopping apps usage grew faster than any other category of apps. The development of e-commerce business has shaped the online shopping behaviors of both clients and retailers, opening new possibilities for business expansion while offering a smooth customer experience.

Here are 5 reasons why you should start creating your Shopping App today.