According to Statista almost 2 million apps are available in Apple App Store and a further 2,1 million apps are offered by Google Play Store, making it very likely that your app is facing a tough competition.
Therefore it’s very important to start off right by optimizing your app from the beginning and spending time defining your ASO.
ASO stands for App Store Optimization. It’s SEO for the app stores. Both processes share similarities like keyword optimization, backlinking and conversion optimization. The main differences between App Store Optimization and Search Engine Optimization are the ranking factors. 
Following the ASO tips in this article will help you optimize the rank of your mobile apps in an app store’s search results, drive more traffic to your app's pages on the stores and trigger the download of your app. 

Over the years, Apple’s App Store has grown from 500 apps to more than 2 million apps available for download. It changed the way we use smartphones and turned the iPhone into a must have device. 
As Tim Cook said “ for hundreds of millions of people, life is better because there’s an app for that” .

You've developed an iOS app and you are ready to submit it to the App Store. Submitting your app successfully to the App Store can be very exciting, but the process includes plenty of challenges. According to Apple, the most common app rejections occur due to the non-compliance with the main App Store guidelines. 

In this article we will explain the three main steps necessary to publish your iOS app in the App Store: register to Apple’s Developer Program, build and test your app and finally the submission process.
If you are a GoodBarber subscriber, we will help you with a friendly and easy step by step process to publish your app on the App Store. We have a dedicated team for that. They will take care of many things so that everything is clear and simple for you.
  

Mobile has trained all of us to expect to get what we want, when we want. The impact of this new way of thinking can even be seen in the way we interact with mobile apps.
With every extra second your app takes to load, your conversion rates drops by 7%. Making keeping your app running fast a must. For example, when Amazon  decreased their loading time by 100-millisecond, their revenue increase by 1%!
And with so many options available in the Stores today, users patience is shrinking. You’ll read here and there that the ideal loading time for an app is 2 seconds. That’s a good average indeed.
We will see in this blog post how to stay close or below this threshold.

We’ve asked one of our lead developers, Sergio, for some advice on how to optimize the speed of your GoodBarber app.
Here are his 3 best practice tips:

 

This month a new menu has been published in your back office. It centralizes all your Back Office Settings pages and gives you one-click access to the following pages:

Team, it allows you to add members to your team and manage their access rights
Preferences: you can choose your app language and default email
Cookies, to inform your users of the cookies use of your PWA
404 error, you can customize your 404 page 
External connections, to connect your app to external services ( Facebook, Twitter etc.)
Data Privacy, to be in compliance with your users privacy 
App texts, to customize the generic texts used in your app
Backups, where you can back up your app
My files, to store files to use in your plugins
HEAD tag, allows you to add HTML tags to your PWA HEAD tag

In April 10, 2018 Google warned developers of a technical change in sending and receiving push notifications.

GoodBarber took this change into account by updating the Android engine of your apps.
 

Firebase Cloud Messaging, the system used to send and receive push notifications will therefore be the only system in effect from April 11, 2019.
 

This article shows you whether or not you need to rebuild and submit an update of your app in the Play Store to keep push notifications working in your Android app .

Last year, Google warned developers of a technical change in sending and receiving push notifications.
GoodBarber took this change into account by updating the Android engine of your apps.

Fire Cloud Messaging, the system used to send and receive push notifications will therefore be the only system in effect from April 11, 2019.

You probably missed the announcement by Google and it’s perfectly normal. It’s GoodBarber's job to make sure that your Android app adapts to Google's regular updates (and Apple's iOS app).

You can find below a summary of the developments and updates made during March, 2019

Creating an app may seem long and difficult, but we have planned everything to facilitate the task. Indeed, Goodbarber enables you to :

Before subscribing to the Reseller Plan , you have to opportunity to be contacted by phone by one of our team members.
 

From that moment on, you are getting close to creating Business with a powerful and innovating App builder but you may still have some questions.
 

You will find below the answers to the frequently asked questions during this first exchange.

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Do you use our Couponing add-on ? So you're going to be particularly interested in what's new this month. If you are not yet a user, they should definitely convince you!

These new features concern the back office and will radically simplify the way you manage and analyze your discount coupons:

- new sorting options:
On the Business > Couponing > My Coupons page, until today you could sort your coupons based on their validity and expiration dates. From now on you can also sort them by:

• Their number of uses (Most used)
• Shops

- a new management page:
You can find the Business > Couponing > My Redeemed Coupons page which allows you to view the list of coupons used, by whom, in which shop, and on what date.