The perfect loyalty program for your content app
Written by Elena Debonis on
Before we delve into the discussion, let's dispel a myth right away. There is often a tendency to think loyalty programs are dedicated exclusively to those businesses that sell their products online, on eCommerce sites, or through apps. In reality, not all stores are equipped or interested in online sales. Many businesses, in fact, such as clothing stores, groceries, perfumeries, hairdressers, and beauty and personal care centers, create their own apps not to sell their products or services online but to create a showcase that describes their philosophy and skills to be enriched with articles, videos, contacts and addresses of the stores. These are what we at GoodBarber call "content apps."
And it is precisely for content apps that we have developed three essential tools to enable you to build your own loyalty program. Let's discover these three extensions for your app together.
1. The Loyalty Card
2. The Club Card
Set up your loyalty program
You have everything you need to bring a successful loyalty program to life! Activate the three extensions on your content app and set the parameters for each section according to your marketing strategy. Manage all settings directly from the back office of your app and monitor the results to improve performance later.
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