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FAQs of the week #8: opening a Google Publisher account, and tips to write a good App Store description

You probably know that to publish an app, you need to own a developer account for the App Store, and a publisher account for Google Play. Jerome focuses today on the Google Play Publisher account.
We'll also look at the best tips to write a good App Store description. Don't you want your app to be discovered?

What are the best tips to write an amazing App Store description?

The pitch is a short, succinct and simple description of your app that answers these questions:
 
What is your app?
What does it do?
Why should I care?
Why are you different?
 
This description should gives all the answers to your users. Do it right with a lot of concentration. With all the apps in the App Store you have to make a difference and have a huge impact on your download.
Think about the SEO. Don't spam, but though. Just make your words serve SEO where it's possible, and only where your text will still sound natural.
 
Don't forget to use couple of screen shot of your application. When you submit your app, GoodBarber gives you some, use it!

What is a Google Publisher account and why should I open one?

A Google Publisher account will help you to submit your application on Google Play. It's really simple to open it compares to an Apple Developper account. 
You just have to create a GMail address if you don't have one and go to Google Play, in 4 steps you will have your Publisher account and you will test your application and after publish it on Google Play: 
- Login on Google Play with your GMail address
- Read and accept the Terms & Conditions
- Purchase the license, the price to open a publisher account on Google Play is $25 (lifetime). You can publish several apps with the same account.
 - Enter your personal data: developer name, e-mail address and phone number.
 
That's it :)

Go further

Account opened, description written: what remains is the app itself. The Android app builder explains how to create a native Android app with GoodBarber, without code, and publish it on Google Play, and the iOS app builder does the same for the App Store.

Keep reading

  5 min read

Keep listeners loyal between shows with your Mixcloud replays in your app

The short version. Mixcloud is an extension of GoodBarber, the no-code app builder, that adds a Mixcloud account as the source of an Article section. The section lists the account's public shows, newest first, with their cover, date and tags. Each show opens on its own page, where it plays in Mixcloud's official player, above its description. You connect it with the account name, or the link to its profile: no key and no developer account. It is free for Content apps.Mixcloud extensionSection of the appArticleWhat you enterThe account name, or the link to its profileWhat the app listsThe account's public shows, newest firstWith each showCover, date, tags and descriptionPlaybackMixcloud's official player, on the show's page: no offline or background listeningUpdatesAbout every 30 minutesPriceFree for Content appsMixcloud was built for long-form audio: radio shows, DJ mixes and podcasts. By its tenth birthday, in February 2020, 1.7 million creators had uploaded 50 million shows to it, according to Mixcloud's blog. Here is why replays matter for a station's audience, and how the extension plays out for a community station that uploads its shows every week.