Get your iOS app discovered with Search Ads, on the App Store soon
Written by Isabella Leland on
Until then, you can read more about Search Ads here. Let us know if you test it yourself (or for your clients if you are reselling apps) and share with us in the comments how you feel about this new rule of the game. Do you see it as an improvement? Or, are you afraid that it will make for an even fiercer competition with more money on the table? Let's hope that the reality will lie somewhere in the middle, of course the likes of Instagram or what not will always have bigger budgets, but there's still room to make your dent in the mobile app market. Experience has shown that a well defined concept can turn anyone into an appreneur.