How much does it cost to make an app?

1. Set your goals:

The first step should consist of making a plan and determining the requisites of your future mobile app, its features, the user experience you want to provide. Then ask yourself whether your project meets a user's need, does it fill a lack in the mobile app market? This is a crucial step for your design and development brief. Make sure you've got every aspect of it covered, read this article

The reason why it is very difficult to give out a fixed price for mobile apps is that each project can be different from the next. With something completely customizable, as you can imagine, agency pricing strategies can vary a lot. Besides, when entrusting your app project with an agency, you have to consider that you are going to pay for the work of several people: a project manager, developers, designers... They will base their workload on the specifications of your project, for both coding and design, so the more detailed and accurate your brief, the less surprise added costs in the process. 

Moreover, if you want to publish both an iOS and Android app for instance, with custom app development, you will pay twice as much, because the native code of the two applications will be entirely different, as well as the design, to adapt to each operating system's requirements. And with a tailor-made native app, whenever you will need to submit updates or apply changes, costs can add up, so take this into consideration when choosing a service. In general, always think about the cost of your app maintenance.

How much does it cost to make an app with an Agency? 

The complexity of a custom made app and also, obviously, the reputation of the agency make for prices which can range from 4.000 to 50.000 euros. For small businesses it can be quite an investment. Fortunately, the rise of app builders has democratized app development, with affordable and reliable DIY options to create a mobile app online.

App builders facilitate the creation of an app with no coding skills required. They are also a significantly cheaper solution. For a fraction of the price of working with app developers or agency, you can have your own app and manage it first hand, before and beyond publication.

If you are wondering whether to choose an app builder  or an agency, it really depends on the project you want to accomplish. App builders are cheap, fast, and easy online solutions, but even the most flexible ones sometimes can't meet the demand for very specific projects.  

Nevertheless, your app builder should leave you with enough room for customization, so that your app can stand out in the stores, from uploading your own design elements to match your visual identity to publishing native content or even creating custom sections. These are important parameters, along with checking that you are not locked into anything! The possibility to switch app builders, should your business model evolve, is another determining factor.

With a clutter-free interface, you can expect to generate your app very quickly and publish it in a matter of days, using your own developer credentials, which makes you the owner of your app on the stores. After the launch of your app, your back office becomes a powerful marketing tool to monitor your promotion strategy: send push notifications, even geo alerts, discover our business menu with loyalty options, and more engaging features in our Add-Ons store. Our internal statistics as well as the possibility to plug in your favorite services (Firebase for Google Analytics, Flurry) will help you get to know your users, an important asset to make your app cost efficient, to better target your in-app advertising campaigns for example.

Last but not least, how much does it cost to try it out? Not a thing!
For 30 days you can take advantage of our free trial, no strings attached. Use this free month to create your app  and just pay when you're ready to share it for the world to see.