Jerome Granados

*ASO is a topic we cover regularly on the GoodBarber blog, whether through our advice on describing your app on the stores or on how to promote an app. But when we can complement our resources with advice from a field expert, we don't pass it up.It was while collaborating with Claire on a no-code video "The incredible no-code tool nobody knows about yet " that we discovered Marine. Claire told us that she had been guided by Marine to optimize her application's visibility on the stores, with concrete results.Marine regularly supports app creators, agencies, and freelancers in their mobile acquisition strategy, through articles, masterclasses, and workshops. It's precisely this practitioner's perspective — up-to-date and results-oriented — that convinced us to give her carte blanche on the GoodBarber blog.* Why ASO Is Not OptionalASO (App Store Optimization) is a set of techniques implemented to better rank a mobile application on the App Store and the Play Store. If you know SEO (Search Engine Optimization) for websites, it's exactly the same principle… but for stores. The difference? The rules of the game are not the same for the App Store and the Play Store (it would be too simple otherwise).Concretely, ASO allows your application to:Be found → appear in search results when a user searches for somethingDrive downloads → convert that visitor into a download once they're on your product page (= your app's page on the stores)If you're reading this article, it's probably because you have an app that's already launched or in development and you're wondering how to get downloads.Why ASO Is Truly IndispensableThe numbers speak for themselves:65 to 75% of downloads on the stores come from a direct search in the storeThere are more than 2 million apps on the App Store and more than 3 million on the Play StoreThe average user spends less than 7 seconds deciding whether or not to downloadMy conclusion is clear: if you're not visible in the first search results, you don't exist. And even if you appear, you have 7 seconds to convince.And that's where I see a huge opportunity. Why? Because, as I observe in the field, the majority of apps make no effort on ASO. They optimize their product page once and never touch it again.That's your competitive advantage!

The AI Extension Builder lets you create a custom section in your GoodBarber app by describing it in natural language. The AI agent writes the code, plugs it into your app's APIs, shows the result in real time. No developer skills required. You have a very specific section in mind for your app. A feature nobody has built before, because it speaks only to your community, your readers, or your subscribers.Until now, two options. Either find an extension that comes close in our Extension Store, and live with the compromise. Or have the section coded by a developer, with the bill and the wait that come with it.The AI Extension Builder adds a third path. You describe the section. The agent writes it, plugs it into your app, makes it immediately usable. Building custom sections leaves the developer's territory.It's the most significant step we've taken on GoodBarber's AI roadmap this year.

A new year begins, full of projects, ideas and new perspectives ...and GoodBarber's imminent move to new premises! In 2026, AI continues to transform the way we create, publish and interact. In your GoodBarber apps, it's already a full part of the adventure - and we'll continue to enable you to make the most of it to go faster and further.

Creating an application is often perceived as a complex project, reserved for developers or highly technical profiles. However, some creators simply set out with an idea in mind... and a lot of questions. It was during an exchange with the support team that we discovered Steffen Trawinski's story. In developing his first app with GoodBarber, Steffen wanted to share his experience, precisely to help others overcome their doubts and project themselves more serenely into the creation of an application. With no prior development experience, he designed and published TalkBoost, now available on the App Store (and could just as easily be offered on Google Play, thanks to GoodBarber technology). In this interview, Steffen talks about his background, motivations and feedback.

Time flies: we've already reached the end of the year. It's a special time of year, when the pace at GoodBarber slows down a little. It's time for some of the team to be with their loved ones.

As we do every year, we’re taking a look back at the key updates and improvements brought to GoodBarber over the past twelve months. And in 2025, one theme stood out clearly: design. We focused our efforts on one clear objective — helping you create apps that are more elegant, modern, and high-performing, perfectly aligned with current UI/UX trends. Our designers, through continuous research and trend analysis, have drawn inspiration from the best of 2025 to expand the platform’s design capabilities. The result: more refined interfaces, bold new layouts, and an overall optimized user experience. At the same time, new advanced features have been introduced to strengthen GoodBarber’s power and flexibility — both for content apps and commerce apps. In this article, we walk you through the most impactful updates released in 2025.

Body mass index (BMI) is a simple and widely used indicator for assessing whether weight is appropriate for height. With the BMI calculator, GoodBarber offers a new extension that lets you easily integrate this tool into your app, without any development. True to its philosophy, GoodBarber has paid particular attention to the user experience to offer a clear, practical and immediately accessible tool.

RAG Chatbot is a new AI-powered extension that lets you add an intelligent assistant to your app. Unlike traditional chatbots that rely on generic responses, RAG Chatbot uses your own published content to deliver accurate and relevant answers to your users' questions.

New features available on GoodBarber Classic and GoodBarber Shopping App this month New ‘Visual Cards’ template for Sound widgets  A modern, sleek design to showcase your audio content with maximum impact.(Available on iOS – Android – PWA) New ‘Visual Cards’ template for Map widgets  A bold display combining visuals and key information to showcase your locations. (Available on iOS – Android – PWA) New ‘Visual Cards’ template for Events widgets  A vibrant, visual style to present your upcoming events with clarity and dynamism. (Available on iOS – Android – PWA) New ‘Story’ template for Article widgets  An immersive layout, inspired by stories, perfect for sequential and highly visual content.(Available on iOS – Android – PWA)

The payment stage is often the most sensitive part of the online purchasing process. It's here that hesitations arise and cart abandonments multiply. The reason for this? Every customer has their own habits and preferences, and if their preferred payment method isn't available, they're likely to abandon their purchase. To maximize sales, it's essential to offer the payment methods best suited to your audience. A checkout aligned with local practices is not a detail, it's a direct conversion lever. The eCommerce apps created with GoodBarber already integrate a wide choice of payment methods, to meet the most common uses. This offer is regularly enriched, to keep pace with changing habits and enable everyone to adopt the solutions preferred by their customers. Today, new services complete the existing list and further extend the possibilities.

This month, GoodBarber is evolving once again! Discover the latest improvements and new features available in your app builder. Technical optimisations, new design options and updates to enrich your apps... We tell you everything in this article.

What if some of the tasks involved in managing your GoodBarber project could be carried out simply by talking to an artificial intelligence? That's what Model Context Protocol (MCP) is all about: an exchange protocol that gives conversational agents like Claude or ChatGPT the ability to act directly on your app, by interpreting natural language instructions. Zapier offers a turnkey solution, called Zapier MCP, that makes this technology immediately accessible. No need to deploy a complex infrastructure. Thanks to Zapier MCP, you can take advantage of this power in just a few clicks. In this article, you'll discover how to send a push notification, or update your eCommerce app's order tracking URLs en masse with a simple instruction to Claude. Welcome to a new kind of no-code integration, designed to boost your productivity.

This month at GoodBarber : The new widget template "Enriched" is now available for Articles a clean and flexible design to highlight your content with clarity and style.

In recent weeks, the term "Vibe Coding" has become very popular in the tech world. To understand this phenomenon and find out if it also applies to GoodBarber users, I interviewed Dominique, our CTO.

GoodBarber now lets you connect your AppsFlyer account directly to your app. This integration gives you an additional way of measuring and analyzing the performance of your marketing campaigns. Mobile Measurement Partners (MMPs), like AppsFlyer, are ideal tools for tracking the impact of your advertising campaigns and optimizing your marketing investments. With the integration of AppsFlyer, GoodBarber offers you an advanced solution to maximize the success of your campaigns while simplifying their management.

On the 30th of September, a new European regulation on co-branded banking cards comes into force. For owners of eCommerce applications created with GoodBarber, this legislative change may seem complex, but rest assured, GoodBarber has taken all the necessary steps to ensure that your app remains compliant.

We're continuing to add features based on artificial intelligence. After the ChatGPT extension, which lets your users chat with an intelligent agent in your app, I'm going to introduce you today to the AI Assistant, a brand new extension specially designed to save you a lot of time when creating content in the GoodBarber CMS. AI Assistant is a tool accessible directly from your back office.  You can ask it to produce, summarize, complete, translate or change the tone of a text. It takes content production to the next level.

As mobile devices become increasingly important in business, app business models have changed. While one-time payments were once the standard, recurring revenues have now become a popular option for many companies. Subscriptions, in particular, provide a stable and predictable revenue stream that is essential for long-term growth and financial sustainability. Additionally, they allow you to establish a closer, ongoing relationship with your users, thereby promoting customer loyalty and continuous improvement of your services. GoodBarber is a no-code platform that helps vendors adjust to the evolving market. It is an ideal solution for web agencies and freelancers who want to offer subscription systems in their customers' mobile apps. Our subscription models are customizable and tailored to meet the specific needs of each company. Whether you need premium content, exclusive services, or VIP access to special offers, we've got you covered. GoodBarber's membership system offers resellers a golden opportunity to stand out. Not only can they expand your portfolio of services, but they can also help your customers maximize their recurring revenues. It's a win-win proposition: end companies benefit from a new revenue stream and a strengthened customer relationship while you, the reseller, consolidate your position as a strategic partner essential to your customers' digital success.

You are wondering what is at stake when switching app builders. This article will tell you how to switch app builders smoothly.

We've recently added Apple's long-awaited Vision Pro headset to our arsenal. Our goal? To test and explore the potential of this new platform for applications created with GoodBarber. We're very excited about the first set of tests we've just completed. Applications built with GoodBarber are running remarkably well on Vision Pro.

In this article, we are going to focus on app makers for non-developers. Here are 6 questions you should ask yourself when it comes to choose such a tool to create your app.

The year 2024 kicks off with the release of a wide range of new features eagerly awaited by developers and GoodBarber power users. Thanks to these new features, the possibilities for customization, adding code to your app and integration are multiplied tenfold.

It's official: GoodBarber integrations with Zapier have reached a milestone. More and more of you are building workflows between your GoodBarber app and other Zapier-compatible services. GoodBarber integrations with Zapier are no longer marked "beta", and that's something to celebrate! As a reminder, we have developed 2 integrations with Zapier: - GoodBarber: this integration offers actions and triggers for content apps - GoodBarber eCommerce : this integration offers actions and triggers for eCommerce apps. In this article, I'll give an example of how to use the integration for content apps. I refer you to this article by Marie, which explains how Zapier works in general, and this one, which contains an example for eCommerce apps. Let's take the case of an app that uses the authentication and user group extensions. I've created 2 groups in this app. My aim is to automatically assign each new user who registers to one of the 2 groups.

Since March, our systems engineers have been 100% mobilized on a data center relocation project. Our entire technical architecture is leaving OVH to move to a new data center. Everything has been done to ensure that this migration has the minimum impact on the uptime of your sites, your apps, your emails, and all the other services you use at GoodBarber / WMaker. The operation is almost complete. Here are a few explanations and, at the end of this article, a check to be carried out on your domain name configuration.