Increase your downloads with Facebook Install Ads

Written by on Wednesday, January 29th 2020

With an ever-growing app ecosystem, more than 5 million apps available between the two main platforms (Google Play and App Store), businesses are facing a new challenge. Not only do they need people to discover their app, but they have to target the right people. The right customers who will engage with their app over time. 
This is where Facebook comes into play. Thanks to its larger and more varied audience (nearly 2.5 billions users), it has proven to be a highly effective platform when looking into increasing app installs.

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Reasons why your app could be rejected by Apple and how to make a comeback

Written by on Wednesday, January 22nd 2020

You’ve worked so hard to create your beautiful app and followed all the tips given in the how to make an app guide, and in your opinion it is flawless... but then Apple informs you that they have rejected it.

Now what ? First you have to understand exactly why your app has been rejected, and then you need a game plan for what to do next.

As of today, not following Guideline 2.1 Performance - App completeness is the main cause of rejection. 
It causes 40% of the rejections by the Apple review team. 

“2.1 App Completeness
Submissions to App Review, including apps you make available for pre-order, should be final versions with all necessary metadata and fully functional URLs included; placeholder text, empty websites, and other temporary content should be scrubbed before submission. Make sure your app has been tested on-device for bugs and stability before you submit it, and include demo account info (and turn on your back-end service!) if your app includes a login. If you offer in-app purchases in your app, make sure they are complete, up-to-date, and visible to the reviewer, or that you explain why not in your review notes. Please don’t treat App Review as a software testing service. We will reject incomplete app bundles and binaries that crash or exhibit obvious technical problems.”

According to Apple, the following 10 reasons are the most common causes of rejection from Guideline 2.1 
They can be divided into 2 categories: metadata rejections and binary rejections

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How to choose the perfect name for your app.

Written by on Wednesday, January 15th 2020

With more than 2.47 million apps on Google Play and 1.8 million on the App Store, you have a very narrow window to make a favorable first impression on your potential users. Since most users pick the app they’re going to download using a simple search, it’s increasingly important to pick the perfect name for your app. A name that will follow your brand forever.
But naming an app isn’t as easy as it sounds. 
Here are some best practices to help you choose the best app name possible. 
 

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5 mistakes to avoid with your Shopping App

Written by on Friday, January 10th 2020

Mobile has changed the landscape of ecommerce and shopping apps have become a must.
As a result, brands might be in a rush to create their apps and get onto the Play Store and App Store as quickly as possible. 
However the most crucial factor to your e-commerce venture’s success is the quality of your mobile app. But too often businesses make poor choices, overlooking the needs of their clients base and not putting enough time in understanding the shopping experience on their side. 
The result? Bad reviews and poor performance. 

Here are the most common mistakes to avoid if you want your shopping app to be a success.

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What's new at GoodBarber? December 2019

Written by on Wednesday, January 8th 2020

2020 is here and we would like first of all to wish you a happy new year from the GoodBarber team. We wish all the best for your app building adventures !

In December, we worked on the opening of the Add-ons Store for our Shopping Apps. As for GoodBarber Classic, the add-ons store is a library of additional features available for you to add or not to your back office.

3 add-ons are already available in the Shopping Apps catalog:
  • Products import/ Export: manage your product catalog in a record time thanks to the import/ export via .csv file. 
  • Google AMP: Increase the visibility of your products and improve your users' experience on your PWA
  • White Label: remove all mention of GoodBarber in your back office. 

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Happy New Year!

Written by on Wednesday, January 1st 2020

Happy New Year from all of us at GoodBarber. 
All our best wishes for 2020 :)

Pace e Salute!

 

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Import/ Export your product catalog

Written by on Friday, December 27th 2019

You’ve been asking for it and we listened.

The new Products Import / Export Add-On is now available the add-on catalog in your back office.
With this new feature you can manage your product catalog in a record time.
Once the Add-On installed, you will be able to import /export an unlimited number of products, in one click, from a single .csv file.
 

 

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2019, a GoodBarber year in Review

Written by on Tuesday, December 24th 2019

2019 has been quite the year! We’ve accomplished a great deal. 

From new releases to reaching new milestones, this year has been rich in events and celebrations

 

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Shopping website or Shopping app?

Written by on Wednesday, December 18th 2019

If you are reading this article, chances are you already know that Mobile is no longer a trend in eCommerce but an accepted standard in the online shopping journey. And while most retailers have invested in mobile responsive website, quite a few still wonder if they need a Shopping App. 

Let’s see what are the pros and cons of each platform and how you can use them for your business.

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The benefits of Free Shipping

Written by on Wednesday, December 11th 2019

Free shipping is one of the greatest marketing tools available to an online shop. It can motivate customers to buy more or give them an incentive to buy right away. This option has been around for so long that shoppers have begun to expect free shipping to be available almost on any online shops. According to a survey, 90% of people said that having an order ship for free is the biggest incentive to add more to their cart. Offering free shipping, whenever possible, has now become a necessity for online retailers.

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App Store Connect Holiday: Dec 23 – 27

Written by on Tuesday, December 10th 2019

Each year, Apple suspends app reviews during the Christmas week. This year App Store Connect will not be accepting any submission from December 23 to 27 (Pacific Time).

Here are the different scenarios and see the impact of this announcement on your iOS submission.

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What's new at GoodBarber? November 2019

Written by on Thursday, December 5th 2019

It has been several weeks since GoodBarber Shopping Apps was published and many of you have been testing it! This month, we decided to focus on the publication of a very useful tool in the creation of your shopping app: the publication of My GoodBarber Shop.


This app allows you to test the native version of your shop, directly on your smartphone before starting the publication process. A precious tool allowing you to preview what your clients will experience once they have downloaded your app. You can find the instructions on how to install My GoodBarber Shop in your back office ;)


You can find below a summary of the developments and updates made during November, 2019

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