What's new at GoodBarber? February 2021

Written by Mathieu Fancello on Tuesday 9 March 2021

This month we introduce 3 new features for your Shopping Apps that will be useful for you regardless of the type of shop you own:

- A Public API that will allow you to easily connect your app to third-party services.
- The Developer add-on is now available for your Shopping Apps allowing you to access hidden settings to customize your app even more.
- Advanced tax management allowing you to manage your taxes according to two new criteria: the type of product sold and not only by countries but also by region

You will find below a summary of the improvements and updates made during the month of February 2021:

A new feature for Live+: Sleep Mode

Written by Marie Pireddu on Monday 8 March 2021

You may already be familiar with our Live+ add-on (advanced audio player). This add-on has been part of GoodBarber's catalog for a long time and has been updated regularly. You can find more info on this feature in this article.

The latest update for this feature is the Sleep Mode., allowing your listeners to set a timer to shut down the live.

How to handle Leads' objections?

Written by Christophe Spinetti on Friday 5 March 2021

Whether you do sales in person, over the phone, or via email, you are regularly confronted with objections from your leads or clients. There are, of course, some basic rules to follow when dealing with objections. But our goal is above all to give you points specific to selling apps.

What are the most common objections:
1/ "it's too expensive" or "it's not the right time to invest"
2/ "I don't have time to take care of it"
3/ " I already have a mobile website"
4/ " it will never work"

What are the basic rules for responding to objections?

Don't snap or respond in a hurry. On the contrary, stay open and accept criticism. Don't take your clients' objections personally. Take your time before answering, it could make the situation worse.
Consider remarks as requests for information. Ask your clients questions, ask them to clarify their thoughts. Better yet, ask them what solution they could bring to the problem, what their point of view is. You're there to listen to your clients and you're interested in their opinion. The goal here is to make your client feel valued and that their opinion matters. Even if you don't have an immediate solution.
Finally, deal with the objection anyway. You've been open to their request, you've asked for clarification and for their opinion. But you can't walk away. Either you don't have an immediate answer to give them and in this case, come back to them quickly (and do it systematically, whatever the answer, it's important). Either you develop your points according to all the details you obtained at the beginning of the discussion.

If you follow the basic rules above, then you'll deal with objections. So, once you've acknowledged it and asked your lead for clarification, here are the answers that can be given to the most common objections:

Shopping App: updated advanced Tax Management settings

Written by Marie Pireddu on Thursday 4 March 2021

If you have a GoodBarber Shopping App, you already know that until now, you could set up your tax rates for countries that were parts of your shipping zones.

Thanks to your feedback, we have now added advanced settings allowing you to manage your tax rates by products and per region in addition to the global country rate.
Indeed, Tax rules vary depending on countries and are often broken down in a different set of rules depending on regions or states within a given country.
Different taxes will also apply to different products.

With the advanced settings, you can now configure your taxes very precisely.

Note: If your shop is located in the US or Canada, this does not apply. Taxes are already managed accurately by TaxJar. This new option is for our clients located in the rest of the world and more specifically Europe.

Agency Spotlight: The App Match

Written by Ghjuvan Simeoni on Friday 26 February 2021

Today, we're presenting you a new Agency, working with GoodBarber. And for that, we crossed seas and ocean to meet an Australian Reseller!

The App Match is an Australian company that helps experts and opinion leaders spread their messages around the world through mobile applications. We wanted to ask Jarrod Robinson, head of the Agency, a few questions. The goal? To gather his point of view on the sector and share his experience as a reseller of mobile applications using GoodBarber.

Reseller Tips: 5 Hacks to help you sell apps

Written by Christophe Spinetti on Friday 19 February 2021

Once your Reseller account is launched, you need to focus on selling apps. We know that sometime you already have clients thanks to other activities, but at some points, you will have to start looking for new clients. Our marketing team is here to help you realize your projects and make you a successful reseller.

Chez César: a neighborhood grocery store at the service of its clientele

Written by Muriel Santoni on Monday 15 February 2021

A few days ago, we were talking about the new consumption habits that have emerged as a result of the health crisis of 2020, and their impact on the restaurant industry. As you know, this is not the only sector of activity that has had to adapt and today we'll be looking into local shops. If some of these businesses have been able to remain open throughout the health crisis, they have nevertheless had to adapt their services in order to offer their customers as much comfort and safety as possible.

Today we're going to use the case of the app of a local grocery store that uses functionalities that will be very useful if you wish to develop the activity of your own local shop.

Mobile App Marketing 101

Written by Marie Pireddu on Tuesday 9 February 2021

A common mistake among mobile app owners is to leave the marketing side of their project to the end or at least to when the app development is well advanced. And this generally leads to failure.
With the number of available apps for download from the world’s leading app stores totaling over four million, the competition to get users’ attention is tough.

Having a beautiful, well-designed app won't be enough if you don't have a well-thought marketing strategy from the day you put your app idea in production.

In this article, we'll cover the three stages of a mobile app marketing strategy and the metrics to measure to drive long-term success

Resellers: 10 tips to create Apple Developer accounts efficiently

Written by Christophe Spinetti on Friday 5 February 2021

As a Reseller GoodBarber, you can create as many apps as you want. These apps can be published on the web (Progressive Web Apps), Android, and iOS. We know that sometimes you have difficulties publishing your clients' apps on the App Store. Nevertheless, publishing an app on iOS is a real added value for your clients. As a mobile expert, you need to know how to publish an app on the App Store.

The GoodBarber team will assist you throughout the process. We've also explained in this blog all the steps to create an Apple Developer Account and the steps to publish an app on the App Store. We remind you that each new app sent to the App Store with GoodBarber has been checked beforehand by our teams.

But when you're a Reseller, you're not the owner of the "Developer" account, your client who has to be. So you can sometimes find yourself stuck. So here are some tips to make it easier for your clients to create an account, and consequently make the process of publishing iOS apps more fluid.

What's new at GoodBarber? January 2021

Written by Mathieu Fancello on Thursday 4 February 2021

To start off the year, we are pleased to introduce a new feature that will delight owners of Shopping Apps: Time Slots! This new add-on allows you to give your clients the possibility to choose time slots for their local delivery or in-store pick-up.

Don't wait to try this new add-on that will allow you to:

Increase customer satisfaction by allowing them to choose when to receive their order.
Manage your prep time by limiting the number of orders per day and per time slot.
Build loyalty and increase recurring orders by meeting delivery expectations and providing excellent customer service.

You'll find below a summary of the improvements and updates made during the month of January 2021

Edamame Restaurant: digitalization of a family restaurant

Written by Muriel Santoni on Tuesday 2 February 2021

The period we just went through proved it: consumer habits are changing, and businesses must adapt. In the food industry, like catering, the change in consumption patterns had already begun long before the onset of the health crisis. The global events of 2020 have only reinforced this trend, and the importance for restaurateurs to digitize and offer their customers the opportunity to consume their products elsewhere than inside their establishments has been confirmed.

How do you offer this type of service when you're a restaurant owner and, above all, how do you organize yourself to ensure a great experience for your customers? This is what we're going to see today through the study of a fictitious app, which uses features that will be very useful if you want to develop your own restaurant.

How to set up your newly available Time Slots add-on on your Shopping App

Written by Marie Pireddu on Monday 25 January 2021

When shopping online, you want to be able to choose when you want to receive or pick-up your order. As an online retailer, if your shop offers local delivery or in-store pick-up, then it’s essential to provide order date and time slot options.

With our new Delivery slots add-on, you can ensure your shop is never under pressure from too many orders at the same time and orders arrive at the right time.

Your clients' satisfaction will increase because they know when to expect their order, and you'll be happy because you’re able to manage your prep time and the delivery and pick up flow.

What can Time Slots do for your Shopping App?

Increase clients' satisfaction by allowing them to choose when to receive their order.
Manage your prep time by restricting the number of orders per day and time slot.
Build loyalty and recurring orders by living up to delivery expectations and providing great customer service.

Resellers: How to use social media to boost your acquisition?

Written by Christophe Spinetti on Friday 22 January 2021

As a reseller, your main goal is to find clients to sell apps to. In our Agency Spotlight+spotlight/ series, you'll find examples of successful Resellers who give ideas on their acquisition strategy. Although we know that word of mouth and business development are important in your business, we are convinced that social media can help you generate even more interesting leads. We've worked with our Traffic Manager, Michaël Vergamini, to present you with strategies to boost your acquisition using social media:

Shopping App: Create targeted marketing campaigns thanks to our new Clients Export feature

Written by GoodBarber Team on Thursday 21 January 2021

Thanks to your feedback, we continuously improve our Shopping Apps to offer you a complete platform that will help you boost sales and build a loyal clientele.
The Clients/Leads export feature is the result of this feedback.

In the article below you will find out how it works in your GoodBarber back office but also how to create targeted marketing campaigns using this data.

No-code, did you say no-code?

Written by Jerome Granados on Wednesday 13 January 2021

No-code is a term that is currently in vogue. Not a day goes by without a new no-code tool being posted on Product Hunt.

No-code, low-code, all these tools are there to allow you to do extraordinary things, without writing a single line of code.

You're immediately thinking about GoodBarber? You're right :) With GoodBarber, you can create an app of your restaurant, an app of your grocery store, an app of your clothing store or an app of your local newspaper without any technical knowledge... but you already know that.

What you may not know is that GoodBarber teams have been offering no-code tools for 20 years! Yes, 20 years ;)

Resellers: Why it is essential to create Demo Apps

Written by Christophe Spinetti on Friday 8 January 2021

There are 2 types of Apps with GoodBarber: Shopping Apps and Content Apps. In all, GoodBarber offers over 500 features and new ones are released regularly. With a GoodBarber Reseller subscription, you can create unlimited Apps, and therefore, you can create as many demo apps as you want.

Now, this is why creating demo apps is good practice.

What's new at GoodBarber? December 2020

Written by Mathieu Fancello on Wednesday 6 January 2021

That's it 2021 is finally here! After this rather special year, the GoodBarber team wishes you all the best for the coming year and of course a lot of success in your journey as an app creator!

In December, we worked on a new Fast Checkout add-on. We created it to simplify the payment process and remove unnecessary steps for your clients. Depending on the shipping method activated in your shop, during the ordering process, your clients will only be asked to provide specific information about the chosen shipping method. No more time wasted filling in unnecessary details!

You'll find below a summary of the improvements and updates made during the month of December 2020

Happy New Year!

Written by Marie Pireddu on Friday 1 January 2021

Happy New Year from all of us at GoodBarber.
All our best wishes for 2021 :)

Pace e Salute!

You can now add a Form to your Shopping App

Written by Marie Pireddu on Monday 28 December 2020

Already available in the Classic App, the Contact Form is now available for your Shopping App.

This great tool is the perfect way to interact with your clients.

The Developer Tool add-on now available in Shopping Apps

Written by Marie Pireddu on Monday 28 December 2020

This popular add-on on our Classic platform is now available for Shopping Apps!

With the JSON add-on, you can access hidden settings as well as personalize your app even more.
It is also a great feature for Resellers wanting to offer more options to their clients.

2020, A GoodBarber year in review

Written by Marie Pireddu on Wednesday 23 December 2020

What a year, right?

The Covid-19 pandemic has been one of the main events that made 2020 a year like no other.
It changed our way of working as we knew it.
It took its toll on many communities and small businesses.
Being present on digital channels has proven to be a must for these businesses.

2020 has been a year of unprecedented changes and challenges. But we remain optimistic. We've seen the people helping people. Businesses stepping up and even grow.

As we are a few days away from leaving 2020 behind, we take a moment to look at GoodBarber's key moments.

Optimize your checkout process with the Fast Checkout add-on

Written by Marie Pireddu on Wednesday 16 December 2020

For your Shopping App, as for any online shop, the checkout is one of the most important steps. How smooth (or not) the buyer experience is at this moment will determine if your potential client finalizes the purchase or not.

When you know that the average cart abandonment rate is 69.57% , you'll want to optimize your checkout page. Lucky for you, GoodBarber is always looking for ways to enhance your shopping app.
In addition to already existing optimization features such as one-click payment, quick-buy button, we have now released the Fast Checkout add-on.

Your client's developer accounts vs. your own

Written by Christophe Spinetti on Friday 11 December 2020

Article originally published 07/10/2017.

Agencies often wonder if they can use their own developer account to publish their clients' apps or if they should ask their clients to create their own accounts. Let's be clear right now, it is mandatory to use your clients' accounts to publish their apps. This may seem restrictive but these are clear rules enacted by Apple and Google for the management of their Stores. They want to be contractually bound to the owner of the content, i.e. your client, not you.

More details on Apple guidelines
More details on Google Policies

App Store Connect Holiday: Dec 23 – 27

Written by Jerome Granados on Tuesday 8 December 2020

Each year, Apple suspends app reviews during the Christmas week. This year App Store Connect will not be accepting any submission from December 23 to 27 (Pacific Time).

Here are the different scenarios and see the impact of this announcement on your iOS submission.