Written by Marie Pireddu on Wednesday 29 July 2020
In today’s society, we rely heavily on our smartphones and apps. Our daily life, personal and professional, depends on numerous apps.
According to a survey by TechCrunch, smartphone users spend over 3 hours on mobile apps, and over 80% of Facebook’s advertising revenue comes from mobile apps. The mobile app industry has become a competitive one. You now need innovative ideas to stand out from the crowd.
Integrating social media into your mobile app development process can boost your marketing strategy and app download.
Written by Marie Pireddu on Wednesday 22 July 2020
e-Commerce is a tough competitive market. With large companies taking the main share of the market, what do local, independent businesses have to offer to compete? Shops! Their actual physical location.
Thanks to our new add-on “In-store pickup”, local shops can now increase in-store foot traffic, boosting sales and client satisfaction.
Written by Marie Pireddu on Wednesday 15 July 2020
Top marketing advice for each stage of your app development: pre-launch, publication, post-launch
You’ve taken the right step by deciding to create an app. And you already know that promoting your app and setting a marketing strategy will be important for its success.
But sometimes it can be difficult to know where to start. Or what to focus on depending on if you’re just starting creating your business, if you’re about to launch it, or are now looking to take your business to the next level.
We gathered for you all our best articles to guide you along your journey.
Written by Mathieu Fancello on Thursday 9 July 2020
This month we have something new for everyone! Among the developments made we offer two new features that will delight creators of content apps as well as shopping apps!
Let's start with the Classic apps and the new design. Our ambition has always been to provide you with a product at the cutting edge of technology and mobile user experience.
As the style of the action buttons we offer you is no longer satisfactory, we have updated the design to keep your apps up to date with the current design trends! The update will give an excellent refresh to the user interface of your apps :)
For the Shopping Apps, we continue our efforts by offering a new add-on for your Shopping Cart section: the "Cart Reminder " add-on.
This reminder is an easy and simple way to encourage your clients to complete their purchases, by showing them the products they have left in their cart.
Written by Marie Pireddu on Wednesday 1 July 2020
Abandoned order, shopping cart abandonment are dreaded terms for online shop owners.
Indeed almost 70% of users will leave a site or app without completing their shopping.
What is an abandoned order?
Order abandonment is when a shopper gets to the point in their journey where they add an item to their cart and then for some reason decides to leave without taking any further action.
For the retail sector, some of the most common reasons for abandonment are issues with shipping and shipping cost, decided to buy in-store instead, lack of payment options, or technical issues.
Written by Marie Pireddu on Wednesday 1 July 2020
To continue with our add-ons focused on reducing cart abandonment, we just launched the "Cart reminder" add-on.
The Cart reminder is an easy and simple way to encourage your clients to finish their shopping, by showing them the products they left in their cart.
This reminder will work well combined with the "Abandoned order" add-on.
Written by Marie Pireddu on Wednesday 24 June 2020
We'll cover in this article the different payment options offered by GoodBarber and their availability depending on your location.
But first, a little reminder....
Written by Marie Pireddu on Tuesday 16 June 2020
We are very happy to introduce today a new design update for our Classic platform.
At GoodBarber we are always committed to providing a product that is always at the forefront of technology and mobile user experience, as well as adhering to Apple and Google's requirements so that your apps can be successfully published on both stores.
As the style of the action buttons that we offer was no longer satisfactory, we had to make this update in order to keep your apps up to date with the latest design trends.
The update will give a great refresh to the UI of your apps.
blog_write_no_author Wednesday 10 June 2020
Written by Mathieu Fancello on Wednesday 3 June 2020
This month we are working on features that will delight local businesses!
Our first add-on is Offline payment . With this add-on, you facilitate the shopping experience of your clients by allowing them to pay outside the app
Next is the local delivery add-on, which is now available on your Shopping App. It allows you to configure your delivery zones by zip code and offer a fast delivery option to your nearest clients
You can find below a summary of the developments and updates made during May, 2020.
Written by Marie Pireddu on Wednesday 27 May 2020
You’re in the process of creating your Shopping app and already starting to thing about the launch. Before going to that next step, it is always a good practice to go through a quick checklist to ensure you haven't missed anything and also made the most of your GoodBarber shopping app features and add-ons.
Here are a few tips for things to double-check to ensure the smooth (and almost stress-free) launch of a successful online shop.
Written by Marie Pireddu on Wednesday 20 May 2020
To continue our series of add-ons dedicated to local businesses, Local delivery is now available for your Shopping App.
Delivery is the last step to getting your products to your clients and is just as important as the shopping process. Offering the right delivery option for your online shop enhances the experience and helps clients retention.
Did you know that only 21% of retailers offer an option for fast delivery, while customers expectations in that domain increase? With this new add-on, you’re staying a step ahead of your competition and therefore increase your sales.