Written by Marie Pireddu on Wednesday, December 18th 2019
If you are reading this article, chances are you already know that Mobile is no longer a trend in eCommerce but an accepted standard in the online shopping journey. And while most retailers have invested in mobile responsive website, quite a few still wonder if they need a Shopping App.
Let’s see what are the pros and cons of each platform and how you can use them for your business.
Written by Marie Pireddu on Wednesday, December 11th 2019
Free shipping is one of the greatest marketing tools available to an online shop. It can motivate customers to buy more or give them an incentive to buy right away. This option has been around for so long that shoppers have begun to expect free shipping to be available almost on any online shops. According to a survey, 90% of people said that having an order ship for free is the biggest incentive to add more to their cart. Offering free shipping, whenever possible, has now become a necessity for online retailers.
Written by Mathieu Fancello on Thursday, December 5th 2019
It has been several weeks since GoodBarber Shopping Apps was published and many of you have been testing it! This month, we decided to focus on the publication of a very useful tool in the creation of your shopping app: the publication of My GoodBarber Shop.
This app allows you to test the native version of your shop, directly on your smartphone before starting the publication process. A precious tool allowing you to preview what your clients will experience once they have downloaded your app. You can find the instructions on how to install My GoodBarber Shop in your back office ;)
You can find below a summary of the developments and updates made during November, 2019
Written by Marie Pireddu on Tuesday, December 3rd 2019
A a visionary retailer, you understand that mobile and shopping apps are the future of eCommerce. Indeed mobile devices continue to play an increasingly important role in how shoppers prefer to engage with brands online. You have created a beautiful Shopping App and now thinking “ how do I drive more traffic and boost sales? To help you, we have put together a list of 10 high impact tips.
Written by Jerome Granados on Friday, November 29th 2019
GoodBarber and WMaker services were disrupted on the 28th of November due to an electrical incident. This incident occurred on the general power supply of a rack located in one of the datacenters that hosts part of our technical infrastructure. The service was temporarily interrupted, and partially degraded when it was restarted, but no data was lost. It has now been more than 24 hours since the services have been working perfectly and normally. It is now the time for explanations, assessments and lessons learned, which we share with you in this note.
Written by Marie Pireddu on Tuesday, November 26th 2019
What is SEO? SEO stands for Search Engine Optimization, which is the practice of increasing the quantity and quality of traffic to your website through organic search engine results. Simply put, it’s increasing the likelihood to drive more unpaid traffic from search engines, which results in attracting visitors who are genuinely interested in the products your offer Having good or favorable SEO means that your Progressive Web App comes up as one of the first results returned by the search engines when someone types the keywords you're aiming to be positioned around. How does it work? When search engines turn up results, they are based on 2 elements : - Indexing - Algorithms
To make up their index, search engines use indexation robots. These robots (bots) browse the web and collect information about the websites visited (content, links, activity, etc.). Information saved in the index is then used by algorithms. For each request, they calculate and return the list of the most pertinent sites. There are many settings taken into account in judging the level of pertinence. Certain ones are of a technical nature, others are editorial, and some are related to various links that link sites together.
When optimizing SEO for your Progressive Web App, there are 3 aspects to consider : technical, editorial and link building
Written by Marie Pireddu on Wednesday, November 13th 2019
GoodBarber Shopping App has finally arrived! With our new product, Shopping Apps, the integration of digital wallets allows you to give your clients the opportunity to complete their purchase with Apple Pay. From the numerous feedbacks received (thank you, it’s always appreciated :) ),we’ve noticed a recurring question concerning the two common ways to implement purchases in an iOS app: Apple Pay or Apple’s in-app purchases (IAP): what is the difference?
It is important to understand the difference between Apple Pay and In-App Purchase and the specific conditions to use them. In this article we will explain both concepts.
Written by Mathieu Fancello on Tuesday, November 12th 2019
You could not miss it, this month of October was marked by big news: the launch of GoodBarber Shopping App, the first app builder dedicated to the creation of Shopping Apps.
After months of development, we are proud to present you today a very complete product with solid foundations. GoodBarber Shopping App is already at the level expected of an eCommerce platform. But as you already know, our product is constantly evolving and you will be able to follow all the updates and improvements we will bring to this product.
With this new product you will note a change in our monthly rendez vous: it will no longer be split by platform but by application type GoodBarber Shopping Apps & GoodBarber Classic. You will be able to easily find the updates or bug fixes that concern you with tags indicating the platform concerned.
You can find below a summary of the developments and updates made during October, 2019
Written by Marie Pireddu on Thursday, November 7th 2019
No matter if you already have your online shop for some time or if you are just starting your ecommerce adventure with your GoodBarber Shopping App– you won’t succeed unless you can attract clients to your app. The way you present your products is crucial, because if it’s not appealing clients will simply click away.
You want to spend time to create high converting product pages. With GoodBarber Shopping App you will benefit from all the tools necessary to optimize your product page.
Written by Marie Pireddu on Wednesday, October 23rd 2019
GoodBarber Shopping App is here! Visionary retailers can now be present on mobile commerce with a powerful and intuitive Shopping App. Mobile sales statistics set new records every year and according to Flurry, shopping apps usage grew faster than any other category of apps. The development of e-commerce business has shaped the online shopping behaviors of both clients and retailers, opening new possibilities for business expansion while offering a smooth customer experience.
Here are 5 reasons why you should start creating your Shopping App today.
Written by Jerome Granados on Tuesday, October 1st 2019
Today, we are launching GoodBarber Shopping App, the premier App Builder 100% dedicated to the creation of eCommerce apps.
Mobile sales statistics are setting new records every year.. When you shop, it's from your smartphone. For those born with the Internet, this is the norm. For others, it's amazing.. except when the user experience is not up to par.
We have all had disappointing shopping experiences on our mobile phones: the need to login again, poor display, long and tedious checkout process, a lot of data to enter on a small keyboard, etc. When the user experience is so discouraging, we give up and head for a merchant who allows us to shop easily.
GoodBarber Shopping App was born from our desire to equip all e-merchants with the technology that makes mobile shopping fun and powerful.