Mathieu Poli, Friday 3 December 2021

What's new at GoodBarber? November 2021

This month we're releasing a few of your favorite classic features to our Shopping App platform. You can now connect your WordPress blog or create your own blog feed, add a KLM section or create your own map feed.  We've also added new triggers and actions to our Zapier connector.  All these upgrades are the perfect addition to your Shopping App to make the very busy end-of-year shopping season a success. You will find below the summary of the improvements and updates made during the month of November 2021:
Marie Pireddu, Wednesday 24 November 2021

How to create a promotional email campaign thanks to our new Promocode trigger for Zapier

Last month, we launched our new Zapier add-on. With the new tool, Shopping App owners could gain time and increase productivity by connecting their GoodBarber app to other apps to deal with repetitive tasks.  As you already know, our team is constantly working on improving our tool and providing you the best platform out there. So, since last month, we've already added new triggers and actions to offer your more solutions to run your business efficiently.  You'll find new triggers for promocodes, abandoned orders, and new triggers and actions for your product catalog.  In this article, we'll focus on the promocode triggers.  
Marie Pireddu, Wednesday 24 November 2021

Cyber Monday - How to stand out with your Shopping App

Cyber Monday is the biggest day for online shopping and it’s right around the corner.  What used to be a day for tech and electronics is now for every eCommerce and is part of a weekend (BFCM) which marks the start of the holiday shopping season  In 2020, amid COVID -19 concerns, shoppers chose to shop online more than ever and Cyber week broke all e-Commerce records.  According to Adobe, a record $10.8 billion was spent online by the end of Cyber Monday, an increase of 15.1 %  YoY, making it the largest online shopping day in U.S. history and beating last year’s $9.4 billion record.  What’s more is smartphones accounted for 41.1 percent of revenue during the five-day period, up 7.4 % year over year. So how do you stand out in the crowd and compete with the big deals from the big brands? Think mobile-first. If you are just starting as an eCommerce with your GoodBarber Shopping, it is a great time to make your entrance on the market as more and more customers are turning to their mobile to complete their holiday shopping. Your Shopping App gives you an edge over other retailers. Retailers who have a Shopping App register 3X more conversions than their website. 
Mathieu Poli, Wednesday 10 November 2021

What's new at GoodBarber? October 2021

This month, we focused on our Shopping Apps and added 2 new features allowing online shop owners to manage even more efficiently their business.  Zapier Integration : You can now use the most popular automation tool to connect your GoodBarber Shopping App to other services.  My GB Shop Companion : With this brand new app, you can now manage your orders directly from your smartphone, without having to connect to your back office. You will find below the summary of the improvements and updates made during the month of October 2021: ​
Muriel Santoni, Saturday 30 October 2021

How to create an app for Newspapers

Key features for a great news app for Android and iOS. New challenges for the press: general news apps for conventional readers; News apps for Millenials; Specialized news apps targeting expert readers.
Marie Pireddu, Monday 18 October 2021

Zapier Integration for your eCommerce App

How to get the most out of Zapier in your online shopping app? Discover how GoodBarber apps now integrate Zapier for eCommerce apps.
Marie Pireddu, Monday 11 October 2021

How to create your own Pickup & Delivery app

Learn how to create your own delivery app for your shop. Pick-Up & Delivery app is meant for local businesses looking to enhance the shopping experience by offering e-commerce features to their customers. Store Localization, Offline payments, Time Slots are among the best features offered by a Delivery app.
Mathieu Poli, Wednesday 6 October 2021

What's new at GoodBarber? September 2021

This month we're releasing a new feature on our Classic platform, that our Shopping App clients are already familiar with: Universal Links and App Links. Introduced in 2015 with iOS 9, Universal links  are Apple's method of launching apps on iOS when linked from a website. Android App Links are Google's equivalent to Apple's Universal Links. These links are a quick and easy way to engage or re-engage users, improve retention and increase conversion.   You will find below the summary of the improvements and updates made during the month of September 2021:    
Marie Pireddu, Tuesday 21 September 2021

Increase user engagement and retention with Universal Links

Some of you may already be familiar with Universal Links and already make full use of them for their Shopping App.  For the others, don't worry, we haven't forgotten about you. This feature is now available on your Classic App! Read on to find out how to activate Universal Links and App Links in your GoodBarber back office or if you need a little refresher on the subject ;)
Marie Pireddu, Wednesday 15 September 2021

Shopping App: optimized logistic management with our Public API

Your work isn’t done after your customers have completed their transactions. Now start the logistic management of these transactions. Having a seamless process allows you to stay competitive, provide a great customer experience, therefore, building loyalty and driving conversions.   This is where our public APIs can help you unlock the power of automation. They enable you to leverage various technologies so you can improve cost-efficiency and customer experience.
Mathieu Poli, Wednesday 8 September 2021

What's new at GoodBarber? August 2021

During this month of August, our teams have mainly focused on the maintenance of our platform while taking some time off to enjoy our beautiful Corsican beaches.  Why no new features for this month you may ask ? Well, without giving out any spoilers, we have a few big releases planned for the last quarter of the year ;) We wanted to make sure that everyone here was well-rested and full of energy for what's coming next! So, stay tuned... You can find below a summary of the developments and updates made for the month of August
Marie Pireddu, Tuesday 24 August 2021

Increase downloads with custom product pages in the new App Store.

At the WWDC 2021 on June 7th, Apple announced new features about iOS 15  that will affect important aspects of mobile apps and the Apple App Store, from an app marketing strategy and ASO perspective.  Indeed, App Store Connect will soon be offering with the Custom Product pages (CPP) new capabilities for App Store’s app product pages. These will offer new opportunities to make product pages more relevant and engaging for potential new users. Let's explore Custom Product Pages a bit further.
Mathieu Poli, Wednesday 4 August 2021

What's new at GoodBarber? July 2021

This month it's all about Android. Your GoodBarber Android apps are now optimized for Android 11. And this update has made a lot of noise among Android app developers.  Android apps have historically been distributed as APKs. If you are not familiar with what an .apk file is, know that it is the file that is produced as the result of the development of your app. Android Package Kit (APK) is the file format used to distribute and install apps and make them work on Android devices.  Starting this week, the APK has been replaced by the AAB format.  You will find below all the updates and improvements for the month of July 2021.
GoodBarber Team, Monday 28 June 2021

How to create an Apple developer account?

How to create an Apple developer account? How to Create an Apple ID online? Follow these steps. The Apple developer account and the Apple ID are both mandatory to publish an app on the Apple App Store
Muriel Santoni, Friday 18 June 2021

Why use the new navbar templates?

As you saw recently, new navbar templates are now available to design your Header.  You can now choose between 3 different heights: Small Medium Large But how to choose between these three heights? And above all, what are they used for? In this article, we'll describe several examples of use that will undoubtedly inspire you, and that you can replicate in your app according to your needs. 
Mathieu Poli, Wednesday 9 June 2021

What's new at GoodBarber? June 2021

This month we're releasing an update that many of you have been asking for. It's especially for all Shopping App owners who want to manage their product catalog in bulk: you can now add images in our Import/Export add-on. Our Import/Export add-on already allowed shop owners to easily import /export an unlimited number of products, in one click, from a single .csv file.  The next step for this feature was to be able to add images. And it's now done!  If you're transferring your products from other eCommerce platforms and or have a large catalog, this update give you a quick way to import your product images.   You will find below the summary of the improvements and updates made during the month of May 2021:
Marie Pireddu, Monday 7 June 2021

Update to the Import/Export add-on: add images

Our Import/Export add-on already allowed shop owners to easily import /export an unlimited number of products, in one click, from a single .csv file.  The next step for this feature was to be able to add images. And it's now done!  If you're transferring your products from other eCommerce platforms and or have a large catalog, this update give you a quick way to import your product images. Before getting into more details on how to add the images to your import file, you need to know that your images must be online, meaning they must have a URL. 
Marie Pireddu, Wednesday 2 June 2021

GoodBarber Academy: Courses for Classic App now available

In April this year, we launched GoodBarber Academy and offered our first courses dedicated to the Shopping Apps.  More than just tutorials, the Academy aimed to help you develop your skills in app creation, design but also other essential parts of an app development project, such as project management and communication.  As promised during the launch, Shopping App courses were just the beginning. So, today, we're very happy to announce that the courses for Classic Apps are now available.   
Marie Pireddu, Tuesday 1 June 2021

Level up your app design with our new NavBar templates

Your app design plays a vital role in creating an engaging experience for your users. At GoodBarber we're always committed to providing a product that is always at the forefront of mobile user experience.  For this reason, it was time to add new NavBar templates (for both Classic and Shopping Apps). NavBar is a key element of an app's identity helping you showcase your branding.  You can now choose between 3 different heights: small, medium and large
Jerome Granados, Sunday 30 May 2021

How to display your own ads in your app?

You have followed all the steps in the How to Make an App guide, and now started wondering ho to make money with your app? This is a question we are almost asked every day. They are several ways to monetize your app the right way, and today, I'd like to focus on advertisement.  In this post, we will see how to use GoodBarber's internal ad network to display ads in your app. The internal ad network is a tool provided by GoodBarber that allows you to manage manually advertisement.
Marie Pireddu, Friday 21 May 2021

How to write a compelling App Store listing

We previously wrote articles on ASO ( App Store Optimization) and the mistakes to avoid,  but today we wanted to dig a little deeper into the writing side of an App Store listing. We will focus on the App Store description and how and where to use keywords. The App description is where you have the opportunity to tell visitors why they have to download your app. It's your chance to connect with them and highlight your app benefit. It must be writing carefully. However, on the App Store, the description is not a ranking factor. So for your ASO, you need to pay close attention to the keywords and where to use them (keyword field, App name, App subtitle) As a reminder, the ranking factors on the App Store are the app name, the subtitle, the keyword field, and then the ratings, reviews, updates, downloads, and engagement.