Loyalty card: increased QR code safety

Written by on Friday, June 9th 2017

We’ve introduced extra security measures for the loyalty card QR code. From now on, it will be possible to destroy an existing QR code and replace it with a new one.

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What's new with GoodBarber? May 2017

Written by on Wednesday, June 7th 2017

Following the release of GoodBarber 4.0, we've paid special attention to our users' feedback. With your suggestions in mind, May 2017 has been all about optimization, to improve the back office intuitiveness as well as the tools available to conceptualize your app. In the meantime, our goal remains the same: allowing you to create apps which cater to your needs, while keeping things simple. 

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Continuous improvement of the V4 back office

Written by on Monday, June 5th 2017

Since the release of GoodBarber 4.0 we’ve been intent on improving the user experience for the new back office.

Every day we analyze user behavior in the new GoodBarber interface. Studying these patterns has allowed our Product team (designers, ergonomists…) to measure whether our approach is the right one. In other words, do the users navigate the product in the way we had envisioned?

Every Product Manager’s dream is to catch a glimpse of how users experience the product, to watch and understand how they react in front of the interface upon discovering it. Thanks to data analysis and Data Driven Design, this dream is becoming a reality.

Many tools allow us to collect precious information as the interface is being used. Analyzing this data allows us to have a clear picture of the user’s actual path at a given point in time. From that analysis, designers and ergonomists can perform changes to the product interface in order to improve the user’s journey.

Modifications are applied through subsequent iterations. For each iteration, the Product team and the team in charge of data analysis (Data Scientists) measure the impact of the modification, in real time. For a product like GoodBarber, we can tell after just 24 hours whether the modification applied to the back office has had a positive or negative impact on the user experience.

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World Environment Day 2017, when the GoodBarber team goes green

Written by on Friday, June 2nd 2017

Did you know that Monday, June 5, 2017 is World Environment Day ? Like with a lot of celebrations, one can’t help the feeling that World Environment Day should be everyday. Nevertheless, our home planet deserves all the attention it can get so we figured we’d take the opportunity to showcase some of the actions the GB crew is taking towards making the blue planet a little greener, one small step at a time, and with bigger steps even sometimes— kudos Sebastien for setting up solar panels at home!

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The Team’s Top Motivational Songs Playlist

Written by on Wednesday, May 17th 2017

In the weeks leading up to the release of GoodBarber 4.0, as you can imagine, there was quite a bit of animation at our headquarters and other offices, with a war mode, which consisted of daily stand up meetings, to perk us up in the morning and send us off with a boost in the evening as we watched the to do list shrink one or several tasks (striiiike) at a time!

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Agency Tips - How to take advantage of social media

Written by on Monday, April 24th 2017

If you’re a regular reader of the GoodBarber blog you’ve probably already spotted our Agency Spotlight series, where we shed light on agencies using GoodBarber to successfully create apps for their clients, a level of success to which you might be aspiring as well. To help you achieve this, we’ve put together a few guidelines, specifically when it comes to using social media to your advantage.

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Menu and secondary navigation

Written by on Wednesday, April 12th 2017

The Menu is used for secondary navigation within your app. Seven different concepts are available—each with its own advanced configuration options. Thanks to this amount of diversity, one of the strengths of GoodBarber 4.0, the Menu completes the Home, finely distributing traffic within the app.

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Modular home

Written by on Monday, April 10th 2017

The Home is the first screen of your app—and a very important one obviously. It is a pivotal element around which everything else falls into place. GoodBarber 4.0 introduces a modular system, ultra flexible, to manage the Home and make it the starting point of a unique user experience throughout your app.

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What does the V4 mean for resellers?

Written by on Friday, April 7th 2017

You’ve most likely noticed that recently there have been some big changes here—we’re thrilled to announce the release of the V4, the result of months of brainstorming and hard work to implement this big update. Maybe you’ve already tested the backend or maybe you’ve just seen the buzz everywhere; either way we know you have a lot of questions.

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