If you’re a regular on our blog, you probably recall the recent article we released on the role social media plays in your brand’s image. Today we’re back with an article covering a topic that goes hand in hand—online advertising.

In this blog post, my first collaboration with GoodBarber, I would like to give you a rundown on App Store Optimization, or ASO, which some of you know as the natural positioning, or SEO of applications.

The Menu is used for secondary navigation within your app. Seven different concepts are available—each with its own advanced configuration options. Thanks to this amount of diversity, one of the strengths of GoodBarber 4.0, the Menu completes the Home, finely distributing traffic within the app.

The Home is the first screen of your app—and a very important one obviously. It is a pivotal element around which everything else falls into place. GoodBarber 4.0 introduces a modular system, ultra flexible, to manage the Home and make it the starting point of a unique user experience throughout your app.

You’ve most likely noticed that recently there have been some big changes here—we’re thrilled to announce the release of the V4, the result of months of brainstorming and hard work to implement this big update. Maybe you’ve already tested the backend or maybe you’ve just seen the buzz everywhere; either way we know you have a lot of questions.

Discover the new GoodBarber 4.0 features revolving around a mobile UI first approach, across devices, and the innovations introduced by the new version of your back office.

Today, GoodBarber is getting a major update. GoodBarber 4.0 aims at revolutionizing the way you create apps. In 10 years, apps have changed the way we use the web. A very limited space—a small screen—and a not so precise pointer—the finger—have pushed designers to come up with radically new user interfaces. Clean and intuitive, over the years, they’ve imposed their standards on larger screens. These days, to keep the attention of a user, you must be able to deliver impeccable UX regardless of the device used, whether it's big or small. GoodBarber 4.0 tackles that challenge.

Progressive Web Apps are all the rage. Let's take a closer look at some powerful use cases and dive deeper into the technology fundamentals of PWAs.

In our last article we insisted on the growing influence mobile has on our every behavior, including desktop usage and expectations—an influence which has made room for a new concept, Progressive Web Apps. Today we will dig deeper into what makes up a PWA and how it operates.

BT Design is a Brazilian agency whose extensive experience in the web and mobile business has allowed them to successfully navigate through the challenges often faced in the digital industry and come out on top. After seeing their comprehensive range of offerings and impressive list of clients they've managed to acquire, it was obvious that this agency knows what they're doing!

Now that you’ve built the perfect app for your restaurant, the perfect tourism app, or "insert your area of expertise" app, it’s time to start engaging your audience. One of the most effective ways to make sure your users don’t forget about your app? Push notifications. Now, if you are wondering how to up your notification game, here’s a clue: 🙂

Discover what attending Mobile World Congress 2017 has been like for the GoodBarber team! Learn more about our Meetup in Barcelona and let us know where you'd want to meet next!

Learn how to create the perfect app for your restaurant in a few easy steps, from design to features and content. We've got you covered in this step by step tutorial, and with tips and tricks to customize your beautiful app along the way.

Getting together around food is such an important part of so many cultures that restaurants are probably never going to go out of fashion. That being said, with globalisation, the competition has never been more fierce. Traditional cuisine is challenged by new eating patterns (snacking, food trucks) and new consumption habits (such as fast deliveries at any time of day). Interestingly enough (for us), technology is playing an increasingly important part in the evolution of dining behaviors.

Discover the creative work of Interpaul Digital Agency, a French agency using GoodBarber to create beautiful apps for their clients. With a strong focus on design and customization they've been delivering top notch apps for two years now.

Does your restaurant need a beautiful app? In a digitally driven world, it sure does. But the real question is, do you have the right concept for it? Here are some guidelines to create the right app for your business.

After an unsettling year, let’s hope 2017 will bring some extent of consolation and comfort. Think this context has nothing to do with your business? Think again.

2017 has been designated by the United Nations as the International Year of Sustainable Tourism for Development. How can mobile apps make a positive impact?

Next up is another uniquely named agency concentrating on the Italian and Middle Eastern markets. We were sold on their impressive website and very complete portfolio of offerings—a well rounded agency that knows how to market themselves. 

Here is a list of some of the most beneficial events we think agencies should attend in 2017. The GoodBarber team will also be on the go, so we hope to meet you there!

A few years ago still, blogging seemed like the ideal medium to make one's voice heard. Very few people were covering the same subjects so it was easy for early adopters to emerge as experts in a specific category. Nowadays, even though monetization has never looked easier, it's also become more difficult to stand out and, most importantly, to keep the attention of ever more disrupted users, attracted by more entertaining formats (such as YouTube), and more instantaneous forms of communication (like Snapchat or Instagram). Bottom line is, it's never been harder to keep a loyal audience. 

Edit: Apple decided to give developers additional time to prepare their apps to comply with the requirements of App Transport Security (ATS). Until a new deadline is confirmed, rest assured, you now know that our beautiful team is ready ;) As of January 1st, 2017, the App Store will introduce a new requirement for all iOS apps. Developers will have to use HTTPS connections rather than HTTP for all app requests. If an app fails to comply with this new security feature, it will be mandatory to provide a justification upon the review of your app by Apple, or else, it will be rejected.

With our app builder, anyone can build apps, one project at a time, but one can also use our Unlimited apps offer and start selling apps to clients. A business opportunity which attracts developers, looking to give clients back office access easily, designers, with the skills to customize the look and feel of an app through our API settings Add-On, and also, agencies. Some clients have even started their agency with GoodBarber only. So, to finish the year with a bang, today, we give you top quotes from our Resellers, to inspire you for the year to come.

Attention GoodBarbers, this year again, Apple made its Winter Holiday Schedule public. In case you didn't get the memo, please find the company's announcement below: